Social Media Agency South Africa
So, you have decided to setup a Facebook or Instagram account for your business. You have uploaded your business profile and profile picture and now the big the question is \’ What to post on my Social Media business page\’ and more importantly how will the content increase my sales and how will it connect with my customers. If you are struggling to come up with ideas on what to post on your business account, here\’s a list of 10 things to post on your social media business pages. We have been doing the same for clinets for many years as a Social Media Agency South Africa can be proud of.
DAILY/ WEEKLY OR MONTHLY SERIES
Depending on your product you can start a weekly or monthly series where you engage with your followers and customers giving advice or sharing different topics. By regularly scheduling these sessions, followers can let their voices be heard while also engaging with your brand.
GIVEAWAYS
According to data from Tailwind, 91% of Instagram posts with more than 1,000 likes or comments are related to a contest. Meanwhile, accounts that run contests on a regular basis are noted to grow 70% faster than those that don\’t. Running the occasional contest is one of the most impactful social media ideas when it comes to potential engagement from followers. The prize for the contest should be something relatable to your products and there should be a creative way to enter the competition. Giveaways are great to post on your Social Media business page and there are many digital marketing agencies Cape Town has, that do this well.
GO BEHIND THE SCENES
Giving your followers a \”behind the scenes\” look at your company signals authenticity. Also, taking a snapshot or video at the office doesn\’t have to be rocket science. Throwing a party? Working on a project? Let your followers see what you see.
SHARE THE GOOD NEWS ON YOUR SOCIAL MEDIA BUSINESS PAGE
Got a new deal? Reached your sales target? brands should be willing to celebrate their success and victories with the followers. Sharing these moments with your audience shows your human side while signaling your brand\’s growth.
GIVE CUSTOMERS THE SPOTLIGHT
What better way to show your customers you appreciate them than giving them a shout-out? Go beyond retweeting people who mention your brand and start a campaign that really highlights your customers. For example, you could have a customer of the week program highlighting your most loyal advocates, hooking them up with some swag or a prize.
\’TAG A FRIEND\’ CONTENT
Often, you\’ll see that social media users will tag their friends in the comments of posts that they think their friends will enjoy. You can take advantage of this quick and easy exposure by posting relatable content and inviting users to tag a friend that they think will enjoy or relate to the content
POLL YOUR AUDIENCE
Polls are a quick and easy way to engage your audience and learn more about what makes them excited. You can easily create a poll on Facebook or Twitter to start engaging your audience in a matter of moments. This can be a great way to find out more about their preferences so that you can adjust your strategy to improve their online experience. We have done this across our platforms as digital marketing agencies Cape Town.
COLLABORATION
If you have the opportunity to partner with another brand that has a similar target audience, this can be a great way to increase your exposure across social media platforms. The goal is to choose a company that is not a direct competitor but whose audience may also benefit from your products or services.
TRENDING TOPICS
There are a few things you should consider before jumping on the latest trend. First, make sure that you understand what the trend is and why people are using a certain hashtag. Then, make sure that it\’s relevant to your brand or your product or service offering. If you have something valuable to add to the conversation, you can take advantage of the topic\’s trending to gain a new audience for your content.
ASK FOR OPINIONS
Asking questions is a good way to offer your followers a chance to share their thoughts. What to share might vary depending on your audience. If you have a professional audience, you might want to share industry news or articles. If you are a lifestyle brand, you might choose to share lifestyle news instead.
Should you want to take your brand to the next level, let the best Social Media Agency South Africa has, manage your social media for you:)
References:
SproutSocial
Lyfemarketing
Buffer.com